Thanks to years of experience hunting down and removing MFA fraud sites ("Made-for-Arbitrage"), we are able to identify MFA fraud on top ad exchanges using post-impression data and categorize rates based on impression volume and MFA rate. Here's our latest MFA bulletin, for June 2024.

Cofidis, a french consumer credit expert for over 10 million customers, renews its trust in Adloox as a third-party advertising verifier for all its display advertising operations. With this renewed partnership, Cofidis will deploy advanced features on its programmatic or direct advertising operations, including attention measurement.

Gathering Scope3 data across Adloox's ad verification suite will help advertisers better understand and reduce their carbon footprint. Adloox is glad to be working with Scope3, the pioneer source of media supply chain emissions data, to bring another key layer to its suite of unique monitoring and verification solutions.